Role overview
Drive international digital inbound leads, B2B marketplace optimization (Alibaba, TradeKey, GlobalSources, IndiaMART), and content outreach for Gir Company. Boost our international brand presence, search ranking, and buyer engagement across global spice and food trade channels.
Key responsibilities
- Manage global B2B directory listings, product catalogs, and international RFQ funnels
- Execute targeted LinkedIn and international email marketing campaigns for food importers and private label buyers
- Optimize website SEO, industry market insights blog posts, and technical product datasheets
- Analyze traffic metrics, conversion rates, and buyer inquiry quality across digital channels
- Collaborate with the export sales team to nurture inbound buyer prospects
Qualifications & experience
- 2+ years in B2B digital marketing, preferably in export, manufacturing, or cross-border trade
- Proficiency in B2B platform algorithms, LinkedIn Outreach, Google Analytics, and SEO best practices
- Strong copywriting and visual presentation skills for international audiences
- Self-driven with ability to work effectively in a remote/hybrid setup
What we offer
- Flexible remote / hybrid work culture
- Marketing budget for experimental campaigns and tools
- Incentives on qualified enterprise leads generated